Author: Jennay Horn

If you’re just getting into podcasting, chances are that during the course of your research, you’ve come across the term “niche”… a lot! And if you’ve been in podcasting for a while, you’ve definitely used this term because you know how important finding your niche is! Just to get us all on the same page […]

Podcasting is well on its way to being “the new frontier” of media and entertainment, with even the biggest names in film and television getting in on the action. Netflix, for example, recently announced that they’re joining the podcasting game and have just launched episode one of their first scripted podcast. With players like these, […]

So you’ve started your podcast, or you’re thinking about starting a podcast, but sitting alone in a recording booth, or wherever you plan to record from, does not appeal to you? Perhaps what you need is the Rory to your Lorelai, the Starsky to your Hutch, or the Ben to your Jerry. In other words, […]

For many podcasters out there, podcasting is an activity that is done on the side and not an income-providing endeavor. Very few people are paid to podcast. However, there are also many ways you can earn an income from your podcast. From asking your listeners for donations to getting sponsors or utilizing affiliate marketing, there […]

The podcast phenomenon shows no signs of stopping! With over 700,000 podcasts, and topics covering anything and everything from food to fashion, there’s going to be something for everyone! Podcast hosts are just as varied, from full-time podcasters to those who dabble in their spare time; podcasting is open to all. Even celebrities are jumping […]

It is safe to say that the ever-expanding world of podcasts has not gone unnoticed by marketers as a way to promote their products, services, and their overall brand. In fact, in 2018, businesses in the U.S. alone spent over $470 million on podcast advertising! This was a 53% increase on the previous year1. Wow! […]

Recent studies1 have proven what has long been suspected – too much screen-time is a big no-no for developing minds. There’s also been studies2, which link too much screen-time to poor physical development and an increased risk of obesity! Yowzah!  But we’re not here to be a voice of gloom and doom. We are here […]

To transcribe, or not to transcribe, that is the question. The answer? Transcribe! Always transcribe! Transcription refers to the creation of a written account of the verbal content of a podcast and having a transcript of your podcast can create a lot of benefits for you and adds to the success of your show. There […]